WEBVTT 00:00:00.000 --> 00:00:01.708 align:middle line:84% JACKIE NOBLETT, SENIOR REPORTER, IGNITES: 00:00:01.708 --> 00:00:03.730 align:middle line:84% I'm with Steve Cook of Harbor Capital. 00:00:03.730 --> 00:00:07.810 align:middle line:84% Can you start with how you identify managers 00:00:07.810 --> 00:00:10.450 align:middle line:84% that might have strategies that would work on an ETF 00:00:10.450 --> 00:00:12.825 align:middle line:84% and how you gauge their interest in putting them in ETFs? 00:00:12.825 --> 00:00:15.367 align:middle line:84% STEVE COOK, MANAGING DIRECTOR, HARBOR CAPITAL ADVISORS: Sure. 00:00:15.367 --> 00:00:17.410 align:middle line:84% We do a lot of market research in terms 00:00:17.410 --> 00:00:20.290 align:middle line:84% of what we think products might be successful in the ETF 00:00:20.290 --> 00:00:22.600 align:middle line:90% space, competitive landscape. 00:00:22.600 --> 00:00:26.500 align:middle line:84% Obviously, right now with the active ETF landscape, 00:00:26.500 --> 00:00:27.970 align:middle line:84% there isn't a whole lot of product 00:00:27.970 --> 00:00:30.670 align:middle line:84% in the market across asset classes, 00:00:30.670 --> 00:00:34.000 align:middle line:84% and so there's kind of some green fields there. 00:00:34.000 --> 00:00:37.930 align:middle line:84% Our investment research team is constantly out in the market 00:00:37.930 --> 00:00:42.340 align:middle line:84% trying to uncover qualified new managers where 00:00:42.340 --> 00:00:45.910 align:middle line:84% we think they're going to deliver idiosyncratic returns 00:00:45.910 --> 00:00:47.500 align:middle line:90% and generate alpha for clients. 00:00:47.500 --> 00:00:51.340 align:middle line:84% And as long as the base is there in terms of their investment 00:00:51.340 --> 00:00:53.500 align:middle line:84% process or philosophy, that's where we really 00:00:53.500 --> 00:00:56.380 align:middle line:84% begin to determine whether or not a product would be 00:00:56.380 --> 00:00:58.900 align:middle line:90% appropriate as an active ETF. 00:00:58.900 --> 00:01:02.890 align:middle line:84% JACKIE NOBLETT: Is there still hesitancy out there around 00:01:02.890 --> 00:01:05.800 align:middle line:84% ETFs from a portfolio manager perspective? 00:01:05.800 --> 00:01:07.960 align:middle line:84% STEVE COOK: The market really hasn't evolved. 00:01:07.960 --> 00:01:10.210 align:middle line:84% I would say 10 years ago, the conversations 00:01:10.210 --> 00:01:12.400 align:middle line:84% that we were generally having were, 00:01:12.400 --> 00:01:16.630 align:middle line:84% is our strategy appropriate, would it work in the active ETF 00:01:16.630 --> 00:01:17.470 align:middle line:90% structure. 00:01:17.470 --> 00:01:20.300 align:middle line:84% And I think the conversations have moved on from there. 00:01:20.300 --> 00:01:22.060 align:middle line:84% I think, by and large, the market 00:01:22.060 --> 00:01:26.380 align:middle line:84% understands that a product or an investment strategy that 00:01:26.380 --> 00:01:29.350 align:middle line:84% would work in a mutual fund, for the most part, 00:01:29.350 --> 00:01:32.370 align:middle line:84% would work as an active ETF strategy. 00:01:32.370 --> 00:01:34.880 align:middle line:84% JACKIE NOBLETT: Thanks so much for talking with me, Steve. 00:01:34.880 --> 00:01:36.588 align:middle line:84% STEVE COOK: Jackie, thanks for having me. 00:01:36.588 --> 00:01:38.020 align:middle line:90% It was great catching up. 00:01:38.020 --> 00:01:40.000 align:middle line:90%