For more than 10 years, the Principal Financial Well-Being Index Research has tracked the evolving priorities and concerns of businesses in the U.S. The Well-Being Index measures businesses' current financial health, financial comparisons year over year, and their projections for business and economic growth.
At Principal, we know that small and midsize businesses are the backbone of the U.S. economy, and they are vital to the communities they support and the people they employ. Understanding SMB growth, workplace, and employment trends, especially as compared to larger businesses, gives us insight into their overall financial well-being and better positions us to help them succeed. Whether you're leading a company, advising clients, or shaping policy, we hope you find as much value in the research as we do.